Nextech: Brand Expression
As a designer in the Marketing Department, my responsibilities included
creating a wide variety of assets that aligned with Nextech’s core brand message:
Specialty Care—Simplified.
BRAND EXPRESSION REFRESH
Evolve the Nextech brand from casual and energetic to premium and sophisticated.
Develop a visual system that is flexible enough to scale but consistent enough to build brand recognition and trust.
GENERAL BRAND AWARENESS ADS
Concept • Content • Design
PRODUCT-SPECIFIC ADS
Concept • Content • Design
STAT ADS
Concept • Content • Design
VALUE PROP ADS
Concept • Content • Design
TRADESHOW PROMOTION
Concept • Content • Design
Product Launch
Design a suite of collateral to announce the launch of Nextech’s new AI assistant, Cora.
TRADESHOW BOOTH: MAIN MESSAGE CORA LAUNCH
CORA DEMO POD
SIZZLE REAL ABOUT NEXTECH’S APPROACH TO AI
CORA SCRIBE EXPLAINER VIDEO
Tradeshow Booth Redesign
Create evergreen graphics for the 2026 booth design.
SOCIAL MEDIA CREATIVE
Concept • Content • Design
ONE-PAGERS
Infographics • Design
